Another year and another amazing trip to Cannes, France to launch our new 2017 jewellery collections to the duty free industry at the Palais des Festivals – and what a venue and location! Cannes brought the sun and atmosphere as usual and the Pica LéLa team eagerly soaked both up.
Delighted to say that we had some fantastic feedback from our buyers on the unveiling of our latest collection, Utopia. As seen below on some of our displays from the exhibition.
Click here to watch a video to see how our inspiration unfolded. Inspired by Australian flora, one of Australia’s greatest treasures, this collection depicts the floral emblems of Australia. Australia features an abundance of unique and diverse plants of exquisite beauty.
The most decorative and arresting piece, that of the Kangaroo Paw, is a wild representation and expression of nature’s treasures. This intense visualization of Utopia’s hero piece is balanced by the feminine appeal of Desert Rose and the more subtle colourful expression evident in the Golden Wattle. So whether your preference lies in the simplistic or the extravagant then Utopia allows you to bring out the Nature in you!
The buyer’s choice this year was our Desert Rose necklace. With its feminine rose gold beauty I definitely concur and it is now a staple for my Spring wardrobe!
We also had some great reviews from our Enchanted collection which launched earlier this year.
The Pica LéLa Enchanted hero piece ‘Ballerina’ in rose gold on the left above is currently featured on board Qantas, Singapore Airlines & Korean Air.
You can find our Pica LéLa newest collections by logging on to www.picalela.com. That’s all for now – we hope that you like the latest and greatest from Pica LéLa!